The iFocus Team

Get to Know Us

Our passion for creating meaningful change for clients is what sets us apart.
The iFocus team believes in the potential of our great idea, and it truly shows in all of our work.
We work tirelessly in order to bring you a better tomorrow, and we’re proud of every single member of staff.
To learn more about the incredible iFocus team, please have a look below.


Adi Diner, PhD.

CEO, Co-Founder

Adi has a Ph.D. in Physics from the Weizmann Institute of Science. Over the past 20 years, Adi has been leading the development of lasers, biotech, and medical devices. Adi’s expertise is finding original practical solutions for complex nearly impossible problems.
A mother to a kid with ADHD and an ADHDier. Adi applies her passion for learning, and out of the box thinking to find ways to improve the treatment for individuals with ADHD.


Einat Sitbon, PhD.

CTO, Co-Founder

Data scientist and an expert in bioinformatics, Artificial Intelligence, Genetics, and advanced statistical analysis. Dr. Sitbon has over 20 years of extensive experience in computational biology research and algorithms development


Opinion Leaders and Board Members


Edward (Ned) Hallowell, M.D

Board Member

A board-certified child and adult psychiatrist and world authority on ADHD. He is a graduate of Harvard College and Tulane Medical School and was a Harvard Medical School faculty member for 21 years. He is the Founder of The Hallowell ADHD Centers in Boston MetroWest, New York City, San Francisco, Palo Alto, and Seattle.

Our Advisors


Prof. Daniela Kaufer

Lead Advisor

Professor of Integrative Biology and Neuroscience,  Associate Dean of Biological Sciences at UC Berkeley. Founder of Mend Neurosciences Inc. Advisor for Emagix

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Yulie Klerman

Strategy and Business Operations, Advisor

Yulie brings 12 years of expertise in medical devices, genomics, wearables, connected devices, Health IT, and AI/ML. Among her competencies are Product Roadmap and P&L Ownership, Market Access Strategy Development, and Competitive Positioning Analysis.
She demonstrates a strong track record in building partnerships with key healthcare stakeholders such as Cigna, United Healthcare, Anthem, Kaiser Healthcare, Merck, Abbvie, Novartis, Sanofi, and GSK. 


Yanxia Zhang, PhD.

Machine Learning Advisor

Yanxia has over a decade of experience in machine learning research. She is an expert in inventing novel data-driven technologies to sense and understand human behaviors and to solve real-world problems.


Reem Yunis, PhD.

Clinical research Advisor

Reem brings over 2 decades of multidisciplinary translational research including development of digital biomarkers and novel endpoints. She has expertise in clinical research, operations, and regulatory. Reem holds a PhD in Genetics from the Hebrew University of Jerusalem.